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1957 Chevrolet Two-Ten El Morocco Sport Coupe [2154]

1957 Chevrolet Two-Ten [2154] in Gargoyles, Animation Series, 1994-1996 Ep. 1.01+

Class: Cars, Coupé — Model origin:

1957 Chevrolet Two-Ten El Morocco Sport Coupe [2154]

Vehicle used by a character or in a car chase

Comments about this vehicle

Author	Message
opal ◊ 2019-08-26 21:31	Ep. 1.10 Ep. 1.13
opal ◊ 2019-08-26 21:54	Anything? some 57 Chevy-ish...
supcoach ◊ 2019-08-26 23:56	1957 Chevrolet El Morocco The holy grail of cars
skywatcher68 ◊ 2019-08-27 00:01	supcoach wrote 1957 Chevrolet El Morocco Yeah, with modern taillights in the bumper.
supcoach ◊ 2019-08-27 00:34	I left out the link https://farm6.staticflickr.com/5457/8941732427_3b9dc0a443_z.jpg Its legal name is El Morocco according to Wiki - Impressed by his 1955 Cadillac Eldorado, Allender felt that he could re-create the elegance and prestige of the Eldorado, but lower the price by basing his dream car on the contemporary Chevrolet Bel Air. He originally chose the 1955 Bel Air as the basis for his project, but work did not get underway until 1956. So the first-year El Morocco was based on 1956 Bel Air Sport Coupe and Convertible. Looking for a name that sounded like "Eldorado", but not wanting to get into trouble from Cadillac, he chose "El Morocco," named after a popular Manhattan nightclub. He managed to get the brand legally registered, so all El Moroccos were licensed as such, not as Chevrolet. -- Last edit: 2019-08-27 01:50:45
skywatcher68 ◊ 2019-08-29 17:52	This 1992 title shows the official name as Chevrolet El Morocco. The car it belongs to was sold by Barrett-Jackson in 2016. -- Last edit: 2019-08-29 17:55:39
skywatcher68 ◊ 2019-08-29 18:21	According to Mark Theobald at coachbuilt.com, original 1956 registrations in Michigan had El Morocco as the make. Quote In the state of Michigan, Allender managed to get the car’s registered as El Moroccos, although the legal procedure he followed, and perhaps more interestingly how it got approved, remains a mystery. The car has also been the subject of a number of erroneous articles that claimed the vehicles were sold by Chevrolet dealers with a full warranty and that the project was ‘approved by General Motors’. Another oft-repeated ‘rumor’ surrounds Cadillac’s getting wind of the project and threatening Allender with legal action fit the project wasn’t canceled. No evidence exists to support any of the above claims, however it’s likely that a few people at General Motors were aware of the vehicle as evidenced by the two following ‘stories’. The first GM-related story appears in an article written by Jerry Heasley in the October, 1990 issue of Special Interest Auto: “In the winter of 1956 two men strode into the office of R. Allender & Company. They wanted to see the new El Morocco. El Morocco? Yes, they'd seen Allender's creation in an article in the paper, and now wanted a real look, and apparently, that was all. Satisfied, they quietly exited the building. A couple of days later, Reuben Allender raised his eyebrows on recognizing the face of one of the men from a wedding announcement in the paper. He was John Z. DeLorean. “Although DeLorean's visit was no inspection, what he would have been intrigued to discover was the title to one of these specialty cars. Through ‘finagling,’ that first '56 series-produced car was titled as an El Morocco, not a Chevrolet.” Another GM-related story is told by former Motor Trend editor Joe Wherry in an August 1986 article in Special Interest Autos: “In early September 1956, shortly before moving from Connecticut to take over as MT's Detroit editor, we attended Chevy's 1957-model press preview in the Motor City. There, a handful of us magazine types were all ears as a local newspaper reporter related an incident concerning the El Morocco. Also listening in, unbeknownst to us, was the much-liked Edward N. Cole, then Chevy general manager and a future GM president. “Said reporter told us he had a neighbor who knew a policeman who had ‘nailed’ a speeder on Detroit's John Lodge Freeway a few days before. In issuing the ticket (for ‘about twice the legal speed’), the officer had written Chevrolet, customized in the appropriate blank. Imagine his surprise to see ‘El Morocco’ on the vehicle registration ‘when anyone,’ said the reporter, ‘should know a Chevrolet, even if it is a customized '56.’ “‘What's this you're saying?’ We turned slightly and there was Cole, our host. "D'you mean that a Chevrolet was registered under another name?’ he asked in a low voice. ‘That's what my neighbor told me the cop said,’ replied the reporter. ‘I think I need some refreshment.’ ‘So do I,’ said Cole.” -- Last edit: 2019-08-29 18:25:06

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